Rohan has been handling support at WPBakery for 12 years, helping users solve real-world WordPress problems every day. He enjoys untangling complex customer issues, scrolling through memes, and unwinding by watching cricket and football.
About Session
The talk will explore how solving over 50,000 support tickets across more than a decade revealed how WordPress users, products, and expectations have fundamentally changed.
What began as explaining basic concepts evolved into diagnosing complex systems involving themes, plugins, hosting layers, etc.
By contrasting support in 2012 with support today, the talk will show how user behavior shifted from curiosity to precision and urgency.
It will also highlight how support became the most honest source of product research, UX feedback, and real-world testing.
The session will share concrete lessons learned from beginner confusion, advanced edge cases, and recurring red flags hidden inside support tickets.
It will also demonstrate how patterns in tickets directly influenced product improvements, documentation, and education initiatives.
chala mg bhetu, WordCamp Kolhapur madhe!!
Book your ticket to attend this session on 1st Feb 2026.
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